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From the brand
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Sony is a creative entertainment company with a portfolio that encompasses electronics, music, motion pictures, mobile, gaming, and more.
For over 70 years, imagination has been the fuel of everything we do. From how people listen to music, to how they play games, to how they watch TV, our big imaginations have led us to create products that innovate and inspire generations.
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BRAVIA XR TV'S
Experience breathtaking picture quality with color and contrast engineered to bring out real-life details and accurate colors.
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A-Series Home Audio
A new frontier of surround sound
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WF-1000XM5
NEW Truly Wireless Noise Canceling Earbuds
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Rock your world
X-Series Waterproof Portable Bluetooth Speakers
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Into your ZONE
Prepare for victory with INZONE gaming monitors and headsets.
From the manufacturer
Ultimate brightness and contrast with Mini LED
BRAVIA XR X95K 4K HDR MINI LED GOOGLE TV
Next generation picture & sound with Cognitive Intelligence
See how real your entertainment becomes and experience immersive depth and lifelike picture quality, powered by Sony’s intelligent Cognitive Processor XR. Revolutionary TV processing technology delivers enhanced contrast with detailed blacks and natural colors.
Incredible realism with intense contrast and brightness
Thousands of Mini LEDs are controlled with absolute precision by XR Backlight Master Drive delivering unprecedented contrast with deep blacks, natural colors, and maximum brightness.
Enjoy included movies with BRAVIA CORE
Enjoy streaming high-quality movies included with BRAVIA CORE. Use the included BRAVIA CORE credits to choose from over a hundred of latest release movies to redeem. In addition, you are subscribed to an amazing selection of timeless movies to stream anytime and as many times as you like.
The entertainment you love. With help from Google.
See 700,000+ movies and TV episodes, plus live TV, all in one place. Google TV brings your favorite content from across your apps and subscriptions and organizes them just for you. Watch content from Netflix, Amazon Prime Video, Disney+, YouTube, Apple TV app, and many more.
Perfect for PlayStation 5
Take your gaming to the next level with input lag as low as 8.5ms and BRAVIA XR exclusive features for the PlayStation 5. Auto HDR Tone Mapping improves gaming picture quality and Auto Genre Picture Switch ensures the TV is set to the correct picture mode when playing games or watching movies.
Level-up your gaming
With features such as 4K/120, VRR, and ALLM as specified in HDMI 2.1, BRAVIA XR TVs deliver a thrilling gaming experience. With 4K/120 you get up to 120fps on compatible games and Variable Refresh Rate (VRR) virtually eliminates screen tearing and stuttering.
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